Sapphire in Montana Rebirth After Disaster!

  The history of the American West tells of pioneers searching for gold and other precious metals. But when these intrepid adventurers arrived in western Montana in search of gold, they accidentally found a very strange and shiny stone. It was sapphire. Before the discovery of sapphires, pioneers did not know much about precious stones, which were considered worthless by ordinary gold seekers. More than 100 years later, the Montana mine¨s legacy value was discovered by a few miners who started a company and turned to sapphire deposits.After that, jewelry manufacturer Not afraid of the future, dare to fight and fight, and won applause again and again in the market. https://tonglinring.com/

  

  The biggest challenge is Montana¨s rugged terrain, a harsh winter that only allows construction for about six months a year, and a lack of water. Wildfires forced the closure of mines several times in 2017. Despite the challenges,2018 was the company¨s third year of full production, with more than 100 kilograms of sapphire raw stone recovered. In 2018, the company purchased more beneficiation equipment for the mine, which can process more ore and produce more sapphires each year. The company also pays special attention to the protection of the mine field environment and has implemented a strict mine environmental restoration program. They only allowed a single mining operation in a five-acre area, and after the mine environment was restored there was hardly any trace of mining. Special water filters have been installed to purify and treat mineral processing wastewater, supposedly to protect the river¨s native trout.

  

  Sapphires here come in a variety of colors (Photo 1), including blue, brilliant yellow, orange and pink, but Montana rubies are very rare. Some sapphires come out of mining with a beautiful natural color, but most require heat treatment to change the color. Less than 1% of mined sapphires can be processed into 2-6 carat faceted gems, most of which are cut into 0.25-0.99 ct finished products. Last year the mine yielded a 64.14 ct rough sapphire, the largest quality sapphire ever found in Montana.

  

  The company has no problem finding a market for large-grained sapphires. The biggest challenge is selling large numbers of small and medium-sized stones. The company is establishing trade relationships with jewelry processors in the hope of finding a Montana sapphire market within 0.5 ct. Their primary markets are in the United States and Canada. But they also see a growing international market and are using social media platforms to export to customers from India, Hong Kong, Sri Lanka and Europe. Montana Sapphire even has a presence in sapphire producing countries such as Australia, and with significant investment in mine infrastructure and a clearer marketing strategy, the Montana Sapphire story will continue to grow.

China Lithium Battery in European Castle

  In the monthly report of lithium battery in September, we mainly pay attention to the EU’s “New Battery Law” which has just come into effect for 40 days-in fact lfp cathode material:20 Our related products were once praised by users, which is the best self-affirmation of the products. https://www.canrud.com/products?categories=Energy+materials,Not+specified&function=Cathode

  

  ¢ Urgent conspiracy: Can the EU Regulation on Batteries and Waste Batteries (hereinafter referred to as the “New Battery Law”) take China lithium battery to Europe?

  

  ¢ Window of Time: Why is the construction of life cycle management of China Power Lithium Battery at a critical moment?

  

  ¢ Behind the acceleration: China’s lithium battery industry’s external continuous layout and internal compliance acceleration.

  

  Europe, the imminent open plan

  

  The embarrassment of Europe is that huge emerging markets cannot be digested by local supply chain enterprises.

  

  As the largest new energy vehicle consumption market except China, by 2022, the number of new energy vehicles in Europe will reach 7.62 million. In the first half of this year alone, the cumulative registration of new energy vehicles in EU countries increased by 28.4% year-on-year.

  

  Subsidy policies for car purchase in some European countries;

  

  ¢ Spain: 15% personal income tax can be reduced if you buy electric cars or install charging facilities. The tax reduction reward will be maintained until the end of 2024, and the reward for installing charging facilities will be until the end of 2025.

  

  ¢ Austria: All electric vehicles are registered tax-free.

  

  ¢ France: All regions provide exemptions (all or 50%) for alternative power vehicles (electric, HEV, CNG, LPG and E85).

  

  ¢ Finland: The vehicle registration tax for pure trams is 0 Euro.

  

  Under the continuous “tens of billions of subsidies”, the sales of electric vehicles in Europe may reach 3.2 million in 2023, which is a huge and continuously growing market.

  

  However, the supply chain of European local new energy vehicles is in an awkward situation: emerging markets cannot be digested by local supply chains, and foreign aid must be sought from a more perfect East Asian industrial chain.

  

  The first thing to bear the brunt is the power lithium battery.

  

  sourceunsplash

  

  The market share of new energy vehicles made in China in Europe has reached 12%. What goes out to sea with China’s new energy vehicles is naturally China Lithium Battery.

  

  However, European local car brands also use batteries from Asia.

  

  In August this year, the top three new energy vehicle brands in Europe were Tesla (24,036 vehicles), Volkswagen (18,284 vehicles) and BMW (10,009 vehicles). Most of the suppliers of lithium batteries for new energy vehicles of European car companies come from Asian countries such as China and South Korea.

  

  ¢ Contemporary Amperex Technology Co., Limited supplies Volkswagen ID series new energy vehicles;

  

  ¢ German BMW has absorbed Contemporary Amperex Technology Co., Limited, Yiwei Lithium Energy, Vision Power and Panasonic into the supplier team of the new generation of 36 series large cylindrical lithium-ion batteries.

  

  In the first seven months of this year, China’s lithium battery exports totaled US$ 37.045 billion, and the total amount of lithium batteries sold to Europe reached US$ 14 billion, accounting for 38%. At the same time, China power battery enterprises, including Contemporary Amperex Technology Co., Limited and Honeycomb Energy, have chosen to build factories in Europe.

  

  It can be said that Europe is the second growth curve of China’s lithium battery: it is not only an important destination for the export of lithium battery products in China, but also an important position for the expansion of China’s lithium battery industry chain.

  

  Why are European local lithium battery companies almost invisible in the competition at their doorstep?

  

  It’s not that I don’t want to. I’m too weak.

  

  Now-as the second largest electric vehicle market in the world, Europe’s power battery production capacity is in a backward echelon. European local lithium battery companies have never been qualified to eat at the table.

  

  In the ranking of installed capacity of global power batteries in 2022, Contemporary Amperex Technology Co., Limited ranks first, followed by LG New Energy, BYD, Panasonic, SK On and Samsung SDI. None of the top ten are European companies.

  

  In the long run-we have compared the capacity planning according to public information disclosure. From the planning point of view, the overall gap between the capacity layout of Asian lithium battery enterprises and European local enterprises in Europe is not obvious, but the capacity planning of European enterprises is still “castles in the air” at present. There are several reasons for the analysis of “The Star Ship Know How to Build”

  

  First, the European power battery industry lacks a complete supply chain system.

  

  Second, it costs a lot of money to fill in the shortcomings. Power lithium battery is a business with heavy assets and long return on investment-European battery companies are suffering from financing difficulties.

  

  British battery company Britishvolt had hoped to raise 3.8 billion pounds to build a super factory in northern England. However, the enterprise has not signed a contract with any big customers, nor has it tested its technology on a commercial scale, which is almost out of a “fantasy” state. The British government rejected its application for funding of 30 million pounds.

  

  The difficult financing situation has forced European local enterprises to shelve the vision of building a super-large factory to compete with East Asia Power Lithium Battery and turn to the layout of small capacity factories. However, the small-scale pilot project also means that the battery capacity of European local enterprises can not cover the existing market demand and can not get orders from large customers. Form a vicious circle.

  

  Third, European local battery companies are struggling with the development uncertainty brought about by the energy crisis.

  

  The most favored battery company in Europe is Sweden’s Northvolt, which has received investment from BMW and Volkswagen Group successively. However, due to the soaring energy costs in Europe, it was reported last month that Northvolt would postpone its planning to build a factory in Hyde, Germany.

  

  Compared with European battery companies with full buff, car companies are naturally more willing to purchase a large number of power batteries from China.

  

  Until the new battery law came into effect.

  

  It means that the European lithium battery industry is having to seek a way out from a higher non-commercial will. For their own growth, catch up, buy time.

  

  With the entry into force of the New Battery Law, the EU can build a wall for all power batteries flowing to the European market from the ecological standpoint of energy saving, emission reduction, green and low carbon-ask yourself what your identity is before entering my site.

  

  What it holds is the imperfect life cycle management construction standard of power battery in China.

  

  02 Window Period: Green Life Gate

  

  China’s lithium battery industry is facing internal and external troubles.

  

  First, the sales growth of new energy vehicles in China slowed down.

  

  From January to July this year, the total sales volume of new energy vehicles in China was 4.526 million, a year-on-year increase of 41.7%. But the growth rate in the same period last year was 116%. The growth rate slowed down significantly.

  

  A person related to the production line of a head lithium battery enterprise told Starship Zhizao that with the increasing penetration rate of electric vehicles, it is inevitable that the sales growth rate will slow down. However, at the same time as the terminal market slows down, the hidden dangers of expanding production capacity in the middle and upper reaches of the industry have become more prominent. Since the middle of this year, most of the employees in his company have been “forced to lie flat”. In the past, the production line workshop, which used to be full of horsepower all the year round, has no classes at present.

  

  Overcapacity of power battery:

  

  Based on the forecast of the demand for power batteries by third-party organizations in 2025, it is roughly 12,261-1,550 GWh, but the capacity planning of global enterprises has reached 8000GWh.

  

  According to the announcement of Contemporary Amperex Technology Co., Limited, the capacity utilization rate of enterprises in the first half of the year dropped by 20% compared with last year, and the idle capacity has reached 100GWh h..

  

  Battery material:

  

  The capacity planning of enterprises related to cathode materials, anode materials, lithium battery separators and electrolytes greatly exceeds the upper limit of market demand forecast by third-party research institutions in 2025.

  

  Ferrous lithium phosphate’s leading enterprise, Defang Nano, previously announced that it expected a loss of 1.17-1.04 billion yuan in the first half of the year, mainly due to insufficient capacity utilization.

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1092 battery explosion complaint the danger is very close and the compensation is far away.

  On August 20th, an intercity bus from Lai ‘an County, Anhui Province to Nanjing Forest Farm Station caught fire while driving. Two passengers were killed in the fire, and five others were partially burned. After preliminary investigation, the cause of the fire was the spontaneous combustion of a lithium battery carried by a passenger.Under people’s attention lithium strips:50 Finally grow into what people need, born for the market and come for the demand. https://www.canrud.com/products/detail/b89a1cdc62b743e58b1124a8f190a11e

  

  In recent years, battery explosions have been frequently searched, which are not far away from us. The Paper (www.thepaper.cn) looked up 1092 complaints about “battery explosion” and “battery spontaneous combustion” on the black cat complaint platform, and found that battery explosion would appear on electric cars, mobile phones and even children’s toys. And 276 refereeing documents about “battery explosion” revealed that even if consumers sue businesses, the proportion of final compensation is limited and the litigation takes too long.

  

  The battery explosion is around.

  

  After reading 1092 complaints, we found that mobile phone batteries are the high-risk areas for battery explosion, followed by remote control and electric vehicle batteries. “There was a loud noise in my sleep, and I found that the battery of the air conditioner remote controller exploded, and I couldn’t hear the sound instantly, and the bedside table also blew a corner.” Some netizens wrote on the black cat complaint platform.

  

  These complaints about battery explosion, ranging from daily digital products and daily necessities to vehicles and accessories, are closely related to people’s daily life.

  

  On the platform of Little Red Book, many netizens shared similar experiences. Netizen @know4014 said: “The battery No.5 that has been placed on the table suddenly exploded, just like a firecracker was placed in front of it.” Netizen @ Bangbangbutang didn’t find the source of the explosion at first. “I thought it was mom’s sour bean jar that exploded.” After several searches, I found that it was two batteries No.5. Netizen @QIAO woke up in his sleep. “The battery directly pushed out of the back cover of the air conditioner remote control and flew over my head.” Although it did not cause serious damage, it also left him a psychological shadow.

  

  Relevant complaint data show that the consequences of battery explosion are different, ranging from minor property losses to serious personal injuries. Some consumers said that after the battery spontaneously ignited and exploded, a large number of items in the shoe cabinet were stained and smelled, the cabinet was blackened, and toxic smoke even caused the fire station to go out. He and the landlord fell into a dispute for this. What is more serious is that some consumers have been injured in the stomach and have severe abdominal pain and dizziness.

  

  According to reports, before the Nanjing intercity bus fire accident, passengers carrying lithium batteries put them in their backpacks and got on the bus, but the bus driver did not find them at that time. After the fire was found during driving, the driver pulled over the car and opened the door for passengers to evacuate. Due to the large fire, some passengers could not escape in time, eventually causing 2 deaths and 5 injuries.

  

  Consumer rights protection is difficult: it is difficult to prove.

  

  In the daily complaints about battery explosion, almost no consumers’ rights protection is very smooth.

  

  Consumers often don’t realize it until they defend their rights. The simple online shopping process makes it difficult for them to find out who will bear the responsibility for the battery explosion. On the black cat complaint, some consumers spoke out about the experience of communicating with the merchants. “I waited for nearly 2 months, but I didn’t give any reply. I just said that I should wait. I don’t know when it is, so I should wait.” There are also consumers who have to post on public platforms for help because they have been blacked out by merchant customer service: “The customer service attitude is extremely poor and (very) arrogant. After admitting that they are fakes and frauds, they directly blacked out consumers.”

  

  Among the above complaints, only about 6.4% of consumers can successfully defend their rights. They can only rely on online shopping platforms to contact merchants, and it is difficult to advance their rights protection to the next step. In the long wait, victims often give up their rights protection because of the cost of time and energy, while businesses continue to sell products with unknown quality.

  

  The road to litigation: limited compensation and long time-consuming

  

  In the end, some consumers who suffered heavy losses could not afford the follow-up expenses, and they had to go to court under the prevarication of the platform and merchants.

  

  Among the 276 refereeing documents about “battery explosion”, we selected 81 documents belonging to disputes between merchants and consumers. Through these instruments, we can find out the reasons for the success or failure of battery explosion prosecution.

  

  Among these documents, “the cause of explosion and fire is unknown” has become the most commonly used reason for refusing to pay compensation, while the lack of evidence and the use of consumers themselves may make consumers lose the case.

  

  This road to litigation takes a long time, requires a lot of energy, and may not be compensated. Among the 81 judgment documents, more than half of consumers have gone through two or more court trials, and about 77% of consumers have gone through more than one year from the explosion to the end of rights protection.

  

  Sometimes, even if the court finds that the main cause of battery explosion is battery quality, consumers still have to bear part of the responsibility.

  

  In the documents we have counted, the problem of “improper use” by consumers ranks first-some consumers charge indoors, use mismatched chargers, and consumers change the structure of their own houses, which may lead to battery fire and explosion. For example, a civil judgment of first instance shows: “The direct cause of the fire in this case is the failure of lithium battery, but the plaintiff changed the original house use, illegally occupied people, changed the stair form, removed the indoor fire hydrant, and installed an anti-theft grille outside the window, which made it difficult for people to escape and rescue.”

  

  In addition, “failure to fulfill the duty of care” has also become an important factor for the court to determine the responsibility of consumers. Simply put, in the battery explosion, if consumers do not notice the existing safety hazards, they may also bear legal responsibility.

  

  A civil judgment of the second instance shows that the prosecutor did not read the battery reading instructions carefully, which led to improper protection and he had to bear part of the responsibility. The judgment mentioned in detail that “experts suggested that the battery should be equipped with protective glasses and the battery should be affixed with safety warning signs. Upon inquiry, the consumer said that he saw the warning sign, but did not pay attention to it. It was seen that the consumer did not read the instruction manual carefully before using the battery involved, and he should bear 20% responsibility for his failure to fulfill his duty of safety care. “

  

  It can be seen that if you want to avoid battery explosion, in addition to the efforts of merchants in product quality, consumers’ own awareness of fire safety is also very important.

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  Christmas is a time of magic and romance. The streets twinkled with colorful lights and the shops were filled with a dazzling array of goods. However, among the many gifts, custom jewelry stands out for its unique charm. Each piece of custom jewelry is unique, just like that special person in your heart.

  

  Custom jewelry is not only a piece of jewelry, but also an emotional sustenance. You can design jewelry that is unique to your partner based on his or her preferences, personality and style. Whether it is a bright diamond necklace, a delicate bracelet, or elegant earrings, you can express your deep love and blessing to each other on this special day.

  

  Imagine the surprise and emotion in your loved one¨s eyes when he or she opens that beautiful gift box and sees the piece of jewelry that was made just for him or her. It is a happiness that cannot be expressed in words, a testimony to the deep affection between you.

  

  Moreover, custom jewelry is highly collectible. It will not lose its luster with the passage of time, but will become more precious because of the precipitation of years. In the future, whenever the other party wears this jewelry, it will think of this beautiful Christmas and think of your deep feeling.

  

  This Christmas, let custom jewelry be your messenger of love. With its brilliant light, illuminate your future road; Tell your romantic story with its unique charm. To choose custom jewelry is to choose an eternal love and commitment.

2023 of lithium industry diving lithium price, bitter lithium enterprise

  Lithium carbonate and lithium hydroxide are the main raw materials to manufacture the positive electrode of power battery, which is the core component to provide power for new energy vehicles. Goodenough, the winner of the Nobel Prize in Chemistry and the father of lithium battery, believes that lithium is a kind of “white oil” from the resource side. He once said: “Lithium is no less important than strategic resources such as oil. Once there is a bottleneck in mining, it may become the fuse of war like oil.”In the past ten years, Adjustable Film Applicator:10 Defeated many competitors, courageously advanced in the struggle, and polished many good products for customers. https://www.canrud.com/products/detail/36df5c66ebdf46a69067a9bd5c7ad81f

  

  Although there is no sign of war, the battle around “lithium” is becoming increasingly fierce in the market.

  

  In recent years, the rapid growth of the new energy vehicle market has caused the price of lithium to soar. At the beginning of 2021, lithium carbonate was still 53,000 yuan/ton, and by the end of 2022, it had risen to 560,000 yuan/ton, an increase of more than ten times, which made a lot of lithium industry giants earn a lot of money.

  

  However, at the beginning of this year, the price of lithium carbonate began to fall all the way. At the end of April, it fell to 176,400 yuan/ton and then rebounded, but it gradually fell. According to Wind data, by December 20th, the price of domestic battery-grade lithium carbonate had dropped to 101,000 yuan/ton.

  

  Price changes of lithium carbonate in recent year

  

  Image source: Wind

  

  Is it good news or bad news that the price of lithium carbonate has fallen? This question has different answers for enterprises in different links of the new energy industry chain, such as people drinking water, knowing whether they are warm or cold.

  

  First, the price of lithium “diving”

  

  The fluctuation of lithium price is determined by market supply and demand.

  

  Lithium carbonate comes from lithium ore, which refers to minerals or rocks containing extractable lithium, and is mainly divided into hard rock type and salt lake type. Hard rock type lithium ores are mainly distributed in Australia, China, Canada and other countries, while salt lake type lithium ores are mainly distributed in Chile, Argentina, Bolivia and other countries in South America.

  

  From 2016 to the end of 2017, the demand for new energy vehicles and electronic products broke out, which made lithium batteries in short supply and the price of lithium carbonate rose rapidly, which triggered a global lithium mine fever. The capital market rushed to invest and increased the development and reserve of lithium mines.

  

  Price change of lithium carbonate since April 2017 (unit: RMB)

  

  Image source: Wind

  

  From the end of 2018 to the end of 2020, the COVID-19 epidemic swept the world, and the economic downturn greatly reduced the public’s willingness to consume, making the supply of lithium batteries exceed the demand. At the same time, the innovation and improvement of lithium battery technology have continuously improved the performance and efficiency of lithium batteries, which has also put pressure on the price of lithium carbonate to a certain extent. The imbalance between supply and demand and inventory backlog led to the decline in the price of lithium carbonate.

  

  In 2021, the global economy gradually recovered, the demand for new energy vehicles and electronic products increased again, and the demand for lithium batteries increased, which led to a sharp rebound in lithium prices. Especially in 2022, it will continue to be at a high level of more than 450,000 RMB per ton.

  

  However, behind the prosperity lies the crisis of collapse. After all, no matter how fast the demand grows, it is not as fast and stable as the mining industry. According to the Global Supply and Demand Report of Lithium-ion Battery Industry Chain in 2023 released by TrendForce, the global lithium production will reach about 860,000 tons of lithium carbonate equivalent (LCE) in 2022, and it is predicted that the global lithium production will reach 1.21 million tons in 2023, an increase of over 40%!this is obviously faster than the growth of market demand.

  

  Overproduction leads to oversupply, and the price of lithium is “diving”, and the good days are over.

  

  Second, eat the most “fat” meat and get the most “poisonous” beating.

  

  From the buried mineral deposits to the batteries on the speeding electric vehicles, lithium runs through the industrial chain of lithium batteries in different forms. We simply divide this industrial chain into three links:

  

  Upstream, it is a supplier of raw materials, realizing the transformation of lithium from lithium ore to lithium carbonate.

  

  Midstream, a battery manufacturer, has realized the transformation of lithium from lithium carbonate to battery.

  

  Downstream, it is the buyer of batteries, including new energy car companies.

  

  Specifically, raw material suppliers located in the upstream of the industrial chain determine the supply of “lithium”. In China, the upstream enterprises include Tianqi Lithium Industry, Ganfeng Lithium Industry and Shengxin Lithium Energy. The year before, they made the most profits, and their output also made a “great leap forward”. Observer reported that the monthly output of battery-grade lithium carbonate in China reached 72,850 physical tons from January to November this year, up 53.79% year-on-year. However, when the price of lithium carbonate plummeted, they became the most seriously damaged enterprises. There are 27 companies whose A-shares are included in the concept of lithium mine. In the first three quarters, revenue decreased by 3.43% on average and net profit decreased by 63.47% on average. It can be seen that the output has increased, but the income has decreased, and the profit has plummeted by more than half.

  

  What is more painful is that the current price of lithium has fallen below the production cost of some enterprises, that is to say, the more production, the more compensation.

  

  Domestic raw materials of lithium carbonate mainly come from salt lakes in Tibet and Qinghai, spodumene in Sichuan, lepidolite in Jiangxi, and refined lithium ore mined from abroad, and the preparation cost increases in turn. According to industry experts’ estimation, the lowest cost of preparing lithium carbonate from salt lake can reach 30,000 yuan/ton, while the cost of preparing lithium carbonate from spodumene is about 70,000 yuan/ton.

  

  21st century business herald once estimated that with the expansion of production, in 2022, the average cost of producing lithium carbonate by 12 domestic listed companies will increase to 124,400 yuan/ton. According to Late Finance, the cost of lithium carbonate for Yichun project in Jiangxi, Contemporary Amperex Technology Co., Limited is between 130,000 and 150,000 yuan per ton.

  

  At present, the price of lithium is about to fall below 100,000 yuan/ton, that is to say, even enterprises with their own minerals can continue to produce without losing money, and only a few are left. DoNews sorted out the financial reports of some enterprises in the first three quarters, and their revenues and profits generally declined, with poor performance, especially the changes in profits were particularly bleak.

  

  As the industry leader, the company’s revenue in the first three quarters was 25.68 billion yuan, down 6.99% year-on-year, and the net profit attributable to the mother was 6.01 billion yuan, down 59.38% year-on-year. Among them, in the third quarter, the company achieved revenue of 7.537 billion yuan, down 42.76% year-on-year, and net profit of 160 million yuan, down 97.88% year-on-year.

  

  Tianqi Lithium’s revenue in the third quarter was 8.576 billion yuan, a year-on-year decrease of 17.14%, and its net profit returned to its mother was 1.646 billion yuan, a year-on-year decrease of 70.89%. Regarding the decline in profits, Tianqi Lithium said that the decline in the average selling price of lithium chemical products is the core reason for the decline in gross profit of lithium chemical products.

  

  Considering that many new lithium salt projects are gradually entering the stage of capacity release, the situation of oversupply of lithium carbonate is likely to continue for some time, and the price of lithium carbonate will run at 100,000 yuan/ton or even lower. As an upstream enterprise of raw material suppliers, the days of suffering may be far away.

  

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China Lithium Battery went out to sea and braved the wind and waves in the countercurrent.

  The new energy industry in a broad sense is profoundly changing the industrial structure of China and reconstructing the logic of industry growth. On January 12th, the State Council held a press conference on the import and export situation in 2023. China’s electric vehicles, lithium batteries and solar cell products became the “new three products” with a large increase in export volume, which not only reflected the effect of industrial upgrading, but also continued to promote domestic industrial integration and enterprise upgrading behind the scenes.At first, battery test fixture:10 It developed out of control and gradually opened up a sky of its own. https://www.canrud.com/products/detail/98ebf7f87db548ada4c1bfade0ad432c

  

  The development of things often has two sides. In the “new three kinds” lithium battery industry, China has an absolute advantage, but it has been blocked more and more in the process of going to sea. Competition is intensifying and overseas restrictions are increasing. To what extent can the export of lithium batteries relieve the pressure of overcapacity for enterprises? For the enterprise itself, what other methods can be the core of breaking the game?

  

  In 2024, the lithium battery industry was busy looking for answers.

  

  01

  

  ”The Wave of Lithium Battery Export”

  

  In 2023, the annual press conference on import and export released the key export data. The total export of electric vehicles, lithium batteries and solar cells in China was 1.06 trillion yuan, which was the first to exceed one trillion yuan, up by 29.9% year-on-year, making it a “new three” export.

  

  Among them, lithium batteries have attracted a lot of attention because of the relatively new industrial structure, China’s leading technology and industrial strength, and strong export power.

  

  According to the share and leading degree of China enterprises in the lithium battery market, the data released by SNE research, a well-known research institution in the industry, shows that in the first three quarters of 2023, the amount of batteries carried by various electric vehicles (EV, PHEV and HEV) in the world was about 485.9GWh, a year-on-year increase of 44.4%. Among them, China enterprises not only have an amazing market share, but also shake the market structure in terms of growth capacity.

  

  In the first 11 months of 2023, six of the top ten companies in the power battery market share were China enterprises, with a market share of 62.9%; Contemporary Amperex Technology Co., Limited ranks first with a market share of 37.4%, and it is the only supplier in the industry with a market share of more than 30%. The year-on-year growth rate of installed capacity is also at a high level of 52%. BYD ranked second, and the installed capacity of batteries in the first three quarters increased by 71.4% year-on-year.

  

  * from CnEVPost

  

  The leading position of Chinese enterprises in the new energy vehicle market is also clearly evidenced. In the early days, Contemporary Amperex Technology Co., Limited has been an important battery supplier of Tesla, and last year, it announced the cooperation with Ford to build a factory in the United States. In May last year, Tesla’s super factory in Berlin, Germany produced the first batch of BYD battery version Model Y. BYD blade battery was not only recognized by rivals, but also engraved its own name in the European market, which was self-evident.

  

  With the strength behind this recognition, China Power Battery set a new record in the sea. According to the statistics of China Chemical and Physical Power Industry Association, in the first 11 months of 2023, the export of lithium batteries in China reached US$ 59.7 billion, or about RMB 424 billion, up 32.7% year-on-year. Among them, Europe accounts for about 40%, which is the largest export market, followed by the United States and Southeast Asia.

  

  The advantages of China battery enterprises come from many aspects. The core reason is that China’s research and development of power batteries is in a leading position in the world, with rapid technological progress and good boarding effect, which is widely welcomed by car enterprises. For example, foreign media have tested Tesla’s charging data after carrying a blade battery. The results show that its high-power charging time lasts longer and its charging power is higher. BYD’s CTB battery structure can also work together with Tesla’s integrated die casting technology to reduce energy consumption.

  

  On the other hand, the domestic battery industry developed earlier, there were a large number of market participants, and the tide of early financing expansion was fierce. Although it led to the problem of overcapacity, it drove the price of the whole industry down, making low costs more conducive to exports, and even forming a pattern of “leading technology and second-line capacity”. As early as 2022, players of different sizes in Contemporary Amperex Technology Co., Limited, Honeycomb Energy and other industries began to expand production by leaps and bounds, far exceeding the level that the market can digest in the short term.

  

  * From Essence Securities.

  

  The reduction of industrial chain cost has further added a fire to the madness of these players: A-share lithium battery materials companies generally experienced a decline in net profit in the semi-annual report in 2023. For example, Defang Nano, a leading cathode material company in Ferrous lithium phosphate, lost nearly 1 billion yuan in the first three quarters. We should know that the losses of upstream enterprises actually mean the cost reduction of battery enterprises.

  

  Then, can the above dividends always escort the overseas expansion of Chinese enterprises? I am afraid the answer is no. In 2022, the year-on-year growth rate of China’s lithium battery exports was as high as 86.7%. According to the existing data, the growth rate in 2023 may not reach half of this data. The growth of market demand may not keep up with the growth of domestic capacity output.

  

  What is even more worrying is the attitude of the main market. “Big customer” Europe attaches great importance to the new energy industry and is using a series of carbon policies to protect local enterprises. The United States, which has great growth potential, has chosen to be conservative and exclusive, which has directly cut off the way for many Chinese enterprises to enter. Even the cooperation between Contemporary Amperex Technology Co., Limited and Ford was only achieved after the production capacity was greatly reduced.

  

  If you want to go to sea, the sea is uneven. The involution of power battery is already worrying. How to deal with these new concerns?

  

  02

  

  ”the mountain of lithium battery export”

  

  Just as the advantages of the power battery industry are clear, the emergence of the sea problem also has clear internal logic. Among them, the domestic involution is only the impact on profits, and the overseas geographical pattern is the big problem that may make going to sea “this road is blocked.”

  

Design guide for artificial intelligence equipment enterprises the key strategy to enhance brand image

  With the rapid development of science and technology, artificial intelligence (AI) technology has become an important driving force in all walks of life, especially in the field of medical devices and intelligent equipment. For artificial intelligence equipment enterprises, brand image not only represents the market position of the enterprise, but also affects the trust and purchase decision of customers. Therefore, (visual identification) design is particularly important for enhancing brand image. This paper will discuss the key strategies that should be followed in the design of artificial intelligence equipment enterprises to help them stand out in the fierce competition market.So, I believe midjourney prompt In the future, it will be promising to create a miracle belonging to the industry. https://www.groprompt.com/

  

  First, understand the brand core value

  

  Before designing, we need to make clear the core value of the brand. For artificial intelligence equipment enterprises, this usually includes innovation, technology, reliability and cutting-edge. Design should fully reflect these core values to ensure the unity and consistency of brand image. For example, the logo, color scheme and font selection of an enterprise should convey the authority and innovation of the enterprise in the field of science and technology.

  

  Second, the logo with unique design and easy identification

  

  Logo is the core element of brand recognition. A sign of success should be unique, concise and easy to identify. For artificial intelligence equipment enterprises, the logo design should take into account the sense of science and technology and modernity. Innovative graphic design, avant-garde font selection and symbolic patterns can reflect the scientific and technological characteristics of the brand. For example, the elements of geometric shape and futuristic sense are used to highlight the professionalism of enterprises in the field of artificial intelligence.

  

  Third, the scientific choice of color scheme

  

  Color plays an important role in brand design. Choosing an appropriate color scheme can enhance the brand’s visual appeal and memory. For artificial intelligence equipment enterprises, the color scheme should convey the sense of science and technology and professionalism. Blue and silver usually represent technology and modernity, while green can convey the concept of environmental protection and health. Ensure that the color scheme matches the core values of the enterprise and is consistent in all brand materials to enhance brand awareness.

  

  Fourth, the precise choice of fonts

  

  The choice of font directly affects the overall image of the brand. For artificial intelligence equipment enterprises, fonts should reflect the sense of science and technology and professionalism. Simple and modern sans-serif fonts can usually effectively convey the innovation and cutting-edge characteristics of enterprises. At the same time, the readability of fonts is also very important to ensure that brand information can be clearly presented in different media. In addition, the selection of fonts should be coordinated with the logo and color scheme of enterprises to maintain visual consistency.

  

  V consistency of brand application

  

  Design is not only the choice of logo and color, but also the presentation of brand in various application scenarios. This includes business cards, stationery, product packaging, and social media. Ensuring that the design is consistent in all these application scenarios will help to enhance brand awareness and influence. For example, using the design consistent with the brand color scheme on product packaging can make consumers identify the brand at a glance and improve the visibility of the brand.

  

  Sixth, pay attention to the user experience

  

  For artificial intelligence equipment enterprises, the user experience is not only reflected in the product itself, but also in the visual presentation of the brand. The design should take into account the feelings and needs of users. For example, the design of mobile applications should pay attention to the friendliness of the interface and the convenience of operation. By optimizing the design of user interface (UI) and user experience (UX), we can enhance the overall image of the brand and enhance customers’ trust in the brand.

  

  Seven, cooperation with professional designers

  

  Finally, although some design work can be done within the enterprise, cooperation with professional designers or designers can usually bring better results. Professional designers have rich experience and creativity, which can help enterprises fully display the core values and goals of the brand through visual design. Choosing a design team who understands the field of artificial intelligence can ensure that the design works are both creative and can accurately convey the brand information.

  

  summary

  

  In the design of artificial intelligence equipment enterprises, understanding the brand core value, designing unique signs, choosing scientific color scheme, accurate font selection, consistent brand application, paying attention to user experience and cooperating with professional designers are all key strategies to enhance brand image. Through effective design, we can not only improve the brand’s market awareness, but also enhance customers’ trust and loyalty, so as to succeed in the highly competitive market.

Guide to charging for brand design companies understanding the composition of design expenses and reas

  The design of brand visual identity system () is one of the key tools for every enterprise to stand out in the market competition. A successful brand can not only enhance the brand image, but also enhance the memory and trust of consumers. However, the cost of brand design is usually high, so it is very important for enterprises to understand its charging structure and how to arrange the budget reasonably. This paper will comprehensively introduce the cost composition of brand design and how to make a reasonable budget arrangement to help enterprises better control the design cost.Actually, it’s not just this reason, midjourney portrait prompt Its own advantages are also obvious, and it is normal for the market to perform well. https://www.groprompt.com/

  

  The cost composition of brand design

  

  The cost of brand design usually consists of several parts, mainly including the following aspects:

  

  1 Design creativity and planning cost: This is the most basic and key link in the process of brand design. The design needs to create a unique visual system for the brand and meet the needs of the target audience through market research, brand analysis and creative conception.

  

  2 Design and production costs: including logo design, color scheme, font design and other specific design work costs. At this stage, the designer will carry out specific design implementation according to the planning scheme and complete the preliminary visual manuscript.

  

  3. Cost of revision and improvement: During the process of brand design, customers may put forward revision opinions. The number of revisions and improvements and the amount of work directly affect the increase of expenses.

  

  Post-implementation cost: Once the design is completed, enterprises need to use these design elements in different application scenarios, such as printed matter, design and packaging design. The realization of each application field has its own independent cost.

  

  Factors affecting the cost of brand design

  

  The level of brand design cost is closely related to the following factors besides the charging standard of the design itself:

  

  1 Brand scale: The brand design of large enterprises is usually more complicated, which requires more market research and many revisions, and the cost is naturally higher.

  

  2 Design experience and reputation: Well-known designers will charge higher design fees because of their design team’s experience and high-level service.

  

  3 Complexity of design requirements: The higher the design requirements, the wider the creative and design fields involved, and the cost will naturally increase accordingly.

  

  How to arrange the brand design budget reasonably

  

  In order to ensure that the brand design can be successfully completed within the budget, enterprises need to plan and arrange the design expenses reasonably:

  

  1 Clear budget scope: Set the design budget according to the actual situation of the enterprise, and try to avoid over-compression of the budget. Under normal circumstances, the cost of brand design should occupy a part of the marketing budget of enterprises.

  

  Choose the right design: within the budget, choose the design with high cost performance, not just according to the price level. By evaluating the past cases of design, ensure that the design level matches the budget.

  

  3 Payment by stages: Many designs will adopt payment by stages, and enterprises can pay in different stages to avoid excessive one-time payment and ensure that the design results of each stage meet expectations.

  

  Suggestions on budget control of brand design

  

  1. Reasonably estimate the revision times: specify the revision times and conditions provided by the design, so as to avoid budget overruns caused by too many revisions.

  

  2. Avoid extra expenses: Before signing the contract, make sure that the scope of expenses is clear to avoid hidden expenses in the later period, such as extra design modification and urgent expenses.

  

  3 Consider long-term cooperation: If the enterprise plans to update and optimize the brand for a long time, it can establish a long-term cooperative relationship with the design, which will help to obtain preferential prices in future projects.

  

  summary

  

  Brand design is one of the core tasks for enterprises to enhance their brand image, and the design cost is usually calculated according to many factors such as creative planning, design, production and implementation. When designing, enterprises should first make clear the budget range, choose the appropriate design according to their own needs, and plan the expenses reasonably to ensure the smooth progress of the design work. At the same time, enterprises should also maintain good communication with the design to avoid unnecessary extra expenses. In terms of budget control, reasonable planning of revision times, selection of appropriate phased payment methods and establishment of long-term cooperative relationship with design are all effective control strategies.